Benevon 101 - Building Sustainable Funding for Your Mission

Our signature year-long program, Benevon 101, will train and coach your team of up to seven people to design and successfully implement a mission-based system for raising sustainable funding from individuals.

Benevon 101: Building Sustainable Funding for Your Mission

Benevon 101 includes:
  • Two rigorous, fast-paced days of workshop sessions for your team of seven people

  • Private telephone coaching with your team every 8-10 weeks following the workshop

At the Benevon 101 workshop:

  • Your carefully crafted team of seven people—board members, staff, and volunteers—sits at its own round table in a room with teams from other nonprofit organizations.
  • Our instructor guides your team through a workbook of scripts and templates, tailoring every aspect of the Benevon Model to your organization's unique needs.
  • By the end of this dynamic two-day workshop, with the help of your coach, your organization will have a customized plan for systematically building lifelong donors through Point of Entry Events, cultivation, Asking, and Free Feel-Good Cultivation Events.

Your team will learn to:

  • Determine the legacy you want to leave for your organization
  • Customize your organization's emotional appeal
  • Identify and reach your real audience
  • Design a system for generating multiple-year operating funds
  • Ask "naturally"
  • Retool special events to leverage your fundraising plan and stay true to your mission
  • Cultivate lifelong donors

2015 Tuition:

  • Tuition is $17,000 per team of up to seven participants.
    • Tuition includes follow-up coaching over the next year.
    • Please note that tuition does not include travel and lodging expenses.
  • All payments must be made by check. We do not accept credit cards.

Team requirements:

  • The Benevon 101 workshop is for teams of six to seven people from the board, staff, and volunteers from a single organization.
  • Your team should consist of two to three staff members, two to three board members, and two to three additional volunteers.
  • One staff member must be your CEO, Executive Director, or equivalent position.
  • One development staff or development volunteer should also be on the team.
  • One team member must be identified as the team leader.
  • Each team member must be willing to devote two to five hours per week for one year to the team.
  • This useful document spells out the Benevon 101 Workshop Team Make-Up, including roles and responsibilities for your Team Leader, Team Members, and board members. (Requires Adobe Reader.)


Results you can expect:

  • On a first-year investment of $17,000 (plus travel expenses), the average group raises $200,000 in cash and pledges.
  • Read more about return on investment.

More information:
If you are seriously considering participating in our programs, we recommend you first:

Printer-friendly version of this page