Q: How many Point of Entry^® Events should we have, and would it also be helpful to have a testimonial from someone?

Donna in Louisiana

A: I'm assuming you're planning on having an Ask Event^™ down the road. The size of the Ask Event will help you determine the number of Point of Entry Events you want to have beforehand: enough to have at least 20% of the Ask Event guests be people who have been to a Point of Entry and who have been cultivated. So, for example, if you want to have 100 guests at your Ask Event, you want at least twenty of those people to have been at a Point of Entry.

And yes, definitely have a testimonial at your Point of Entry. The deeper and more personal you can make the connection between the people you serve and your guests, the better.

Terry