Q: Our organization has been utilizing the same venue for our annual fundraiser for four years now, and my supervisor and I are looking at a different venue for next year.
We like the new venue because it has a bigger space (since the past years have been a bit tight); however, they can only provide ten round tables that seat ten to twelve people. The remaining tables can only seat up to nine. Do you have any suggestions for how we can work around this in regard to the Benevon Model?
We think perhaps trying to recruit more Table Captains for more tables, but they would only be able to invite up to eight people instead of ten to twelve.
Nicole in Oregon
A: The number one criteria for someone to serve as a Table Captain at the Ask Event is that they have been a prior Ambassador, hosting and filling a Point of Entry Event for ten or more people in the prior twelve months. Before you look at expanding your event and recruiting more Table Captains, we would recommend that you look at how many of last year’s Table Captains had been prior Ambassadors.
If it wasn’t 100%, rather than having more tables, we’d coach you to focus instead on having 100% of your Table Captains be prior Ambassadors. We find that Table Captains who have been prior Ambassadors bring people to the Ask Event who have already been cultivated by attending a Point of Entry and receiving at least one follow-up call. Guests who have attended a prior Point of Entry give on average two to four times more money when they come to the Ask Event. Perhaps you can make do with fewer tables and focus on quality over quantity when it comes to guests at the event.
Assuming that you will need more than ten tables, we’d suggest you use the nine-person tables and just squeeze in a tenth seat. It might be a little tight, but the event is only one hour, and we find people will understand. You could also look into renting additional ten-person tables if you are more comfortable with that set-up.