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Expressing Sincere Thanks

Q: Any advice on expressing sincere appreciation for a very generous gift?

Molly in Oklahoma

A: You don’t need to give donors a gift or any “thing” more substantial than a genuine thank you! If you feel it is warranted, you could give the donor a mission-related token of your appreciation—a drawing from one of the children in your after-school program, or a letter from a grateful parent whose son has benefited from attending your school.

More than anything, you should demonstrate to each donor the impact their gift has had on your organization and what it will make possible in the future. How many more families will you be able to serve? How many more meals will you be able to provide? Make sure the examples you share are relevant to that donor’s favorite program or area of impact.